Small Business Saturday is all about strengthening our community by supporting local, independent businesses.

To show appreciation for your year-round support, the Merchants of Mass Ave are giving back with a special treat: the first 10 customers of the day at each participating shop will receive a free “Shop Small” Swag Bag, filled with gifts and prizes. It’s our way of saying thank you for shopping small and keeping our neighborhood vibrant!

  • Shop & Sip on the Mass Ave Mile
  • Snag a swag bag while they last
  • Enjoy all-age hot & cold beverages
  • Unique/ special deals/ discounts
  • Get a photo with Santa at the Athenaeum’s Chriskindlemarkt at 11:30 am

Download a map of participating businesses here: 2024 Mass Ave Small Biz Saturday Map